Velvet Taco Secret Menu: Unlocking the Backdoor Experience
Velvet Taco, the Dallas-based fast-casual restaurant known for its globally inspired tacos, has introduced a unique offering for its loyal customers: the Backdoor Secret Menu. This exclusive menu is accessible only through the brand’s loyalty program, The Velvet Room, providing members with special taco creations not available on the standard menu.
Velvet Taco is the place to enjoy best tacos around. You can also enjoy beer to go, margaritas to go, catering & delivery, in addition to your favorite The Velvet Room, Velvet Taco’s loyalty program.
What Is the Velvet Taco Backdoor Secret Menu?
The Backdoor Secret Menu features six innovative tacos, including the Nashville Hot Chicken, Hangover Burger, and Black & Blue Burger. These items originated from Velvet Taco’s popular Weekly Taco Feature (WTF) lineup and have been brought back due to customer demand. The secret menu is designed to offer exclusive options to dedicated patrons, enhancing their dining experience with unique flavors.
How to Access the Velvet Taco Secret Menu
To explore the Backdoor Secret Menu, customers must join The Velvet Room loyalty program by downloading the Velvet Taco app and creating an account. Once registered, members gain immediate access to the secret menu. It’s important to note that these exclusive items are available only for dine-in orders or through the Velvet Taco app, and cannot be ordered via third-party delivery services.
A New Approach to Customer Engagement
Velvet Taco’s collaboration with guest engagement technology provider Thanx has allowed the brand to offer non-traditional rewards, focusing on exclusivity rather than discounts. This strategy aims to deepen customer loyalty by providing unique experiences and menu items that are not available elsewhere. By encouraging direct orders through their app, Velvet Taco also gains valuable insights into customer preferences and behaviors.
Additional Perks for Velvet Room Members
Members of The Velvet Room enjoy various benefits beyond the secret menu. These include birthday rewards like complimentary red velvet cake, access to exclusive merchandise, and opportunities to participate in special events. The loyalty program features a tiered system, where increased engagement can lead to additional perks, such as VIP experiences and unique rewards.
Why It Matters
The introduction of the Backdoor Secret Menu reflects Velvet Taco’s commitment to innovation and customer satisfaction. Velvet Taco offers exclusive menu items through its loyalty program. This approach rewards loyal customers and sets the brand apart in the competitive fast-casual market.
For more information and to join The Velvet Room, visit Velvet Taco’s official website.
The Velvet Room/Velvet Taco’s loyalty program
The Velvet Room is Velvet Taco’s exclusive rewards program designed to offer more than just typical loyalty points. Velvet Taco’s The Velvet Room offers a unique experience for devoted fans who want early access to specials, exclusive menu items, and personalized perks.
Members of The Velvet Room gain access to the Backdoor “Secret” Menu. Velvet Taco secret menu includes six limited-edition tacos. You won’t find these on third-party delivery apps or available to the general public. These tacos originally came from the Weekly Taco Feature (WTF) menu. Due to their popularity, Velvet Taco brought them back just for loyal members.
Joining The Velvet Room is simple—just download the Velvet Taco app and sign up. Once registered, you can start earning rewards every time you order. The program follows a tiered structure—when you engage more and place more orders, you unlock additional perks. Benefits include free birthday treats (like Velvet Taco’s famous red velvet cake), exclusive merchandise offers, invitations to special events, and sneak peeks at upcoming items.
Unlike traditional reward systems that focus only on discounts, The Velvet Room centers on exclusive access and one-of-a-kind experiences. To create this unique program, Velvet Taco teamed up with guest engagement platform Thanx. Together, they designed an elevated experience that makes loyal fans feel like VIPs.
Whether you’re a taco lover or a Velvet Taco superfan, The Velvet Room gives you plenty of reasons to come back. It rewards you in a way that’s fresh, fun, and full of flavor.
Contact Velvet Taco’s customer service
To contact Velvet Taco’s customer service, you have several options:
- Main Customer Service Line: +1 (214) 823-8358
- Plano Corporate Office: 7700 Windrose Ave., Plano, TX 75024
- Dallas Parkway Location: 15104 Dallas Pkwy, Dallas, TX 75248
- Frisco Location: 16930 Doe Creek Rd, Frisco, TX 75033
- General Inquiries: info@velvettaco.com
- Official Website: www.velvettaco.com
Conclusion
Known for its creative and globally inspired tacos, Velvet Taco teamed up with Thanx to connect with their customers. Together, they came up with a fun way to reward loyal fans—without using typical discounts.
They added six special “secret” tacos to their loyalty app called The Velvet Room, powered by Thanx. This hidden menu is called the Backdoor “Secret” Menu. Velvet Taco Secret Menu includes unique tacos like Nashville Hot Chicken, Black & Blue Burger, Nashville Hot Cauliflower, and the fan-favorite Hangover Burger.
These secret items originally came from Velvet Taco’s weekly special series called WTF (Weekly Taco Feature) and were so popular, they brought them back for loyal customers.
You won’t find the Velvet Taco Backdoor Menu on delivery apps like Uber Eats or DoorDash. It’s only available if you dine in or order through The Velvet Room app. The same goes for the WTF tacos—they’re only for app users and in-store guest.
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