The Velvet Room: Velvet Taco’s Loyalty Program

Velvet Taco, renowned for its globally inspired tacos, offers a loyalty program called The Velvet Room. This program provides members with various rewards and exclusive experiences.

Launched in 2021, The Velvet Room allows members to earn points with every purchase, which can be redeemed for rewards such as free tacos, merchandise, and unique experiences. The program emphasizes exclusive perks over traditional discounts.

The Velvet Room: Velvet Taco’s Loyalty Program

The Velvet Room is Velvet Taco’s exclusive rewards program designed to offer more than just typical loyalty points. Velvet Taco’s The Velvet Room offers a unique experience for devoted fans who want early access to specials, exclusive menu items, and personalized perks.

The Velvet Room

Members of The Velvet Room gain access to the Backdoor “Secret” Menu. Velvet Taco secret menu includes six limited-edition tacos. You won’t find these on third-party delivery apps or available to the general public. These tacos originally came from the Weekly Taco Feature (WTF) menu. Due to their popularity, Velvet Taco brought them back just for loyal members.

Joining The Velvet Room is simple—just download the Velvet Taco app and sign up. Once registered, you can start earning rewards every time you order. The program follows a tiered structure—when you engage more and place more orders, you unlock additional perks. Benefits include free birthday treats (like Velvet Taco’s famous red velvet cake), exclusive merchandise offers, invitations to special events, and sneak peeks at upcoming items.

Unlike traditional reward systems that focus only on discounts, The Velvet Room centers on exclusive access and one-of-a-kind experiences. To create this unique program, Velvet Taco teamed up with guest engagement platform Thanx. Together, they designed an elevated experience that makes loyal fans feel like VIPs.

Enrollment Process

To join The Velvet Room:

  1. Download the Velvet Taco App: Available on Google Play and Apple App Store.
  2. Sign Up: Create an account within the app.​
  3. Link Payment Method: Connect your credit or debit card to track purchases and earn points.​
  4. Start Earning: Make purchases through the app, online, or in-store to accumulate points.​

Membership Tiers

The program features a tiered structure:​

  • Kick Ass: Entry-level tier with access to basic rewards.​
  • Bad Ass: Offers additional perks like free chips & queso and tacos.​
  • Hard Ass: For members spending $400 or more annually, providing personalized rewards and VIP experiences.​

Rewards and Benefits

Members can enjoy:

  • Sign-Up Bonus: Free chips & queso upon joining.​
  • Birthday Treat: Complimentary slice of red velvet cake on your birthday.​
  • Exclusive Access: Entry to the Backdoor “Secret” Menu, featuring unique tacos like Nashville Hot Chicken and Hangover Burger.​
  • Weekly Taco Feature (WTF): Early notifications about new taco offerings.​
  • VIP Experiences: Top spenders may receive invitations to exclusive events, such as tasting sessions in Dallas.

Earning and Redeeming Points

  • Earning: Points are accrued with every purchase made through the app, online, or in-store.​
  • Redeeming: Points can be exchanged for rewards via the app or online.​

Additional Information

  • Exclusions: Rewards are not valid at certain locations, such as Assembly Food Hall and Legacy Hall.​
  • Direct Ordering Benefits: Ordering directly through Velvet Taco’s app or website ensures the best prices and access to loyalty rewards.​

For more details or to join The Velvet Room, visit Velvet Taco’s official website.

Contact Velvet Taco’s customer service

To contact Velvet Taco’s customer service, you have several options:​

  • Main Customer Service Line: +1 (214) 823-8358 
  • Plano Corporate Office: 7700 Windrose Ave., Plano, TX 75024 ​
  • Dallas Parkway Location: 15104 Dallas Pkwy, Dallas, TX 75248
  • Frisco Location: 16930 Doe Creek Rd, Frisco, TX 75033 ​
  • General Inquiries: info@velvettaco.com​
  • Official Website: www.velvettaco.com

Conclusion​​

Known for its creative and globally inspired tacos, Velvet Taco offers a loyalty program called The Velvet Room. This program provides members with various rewards and exclusive experiences.

Members of The Velvet Room gain access to the Backdoor “Secret” Menu. Joining The Velvet Room is simple—just download the Velvet Taco app and sign up. Once registered, you can start earning rewards every time you order. The program follows a tiered structure—when you engage more and place more orders, you unlock additional perks.

Benefits include free birthday treats (like Velvet Taco’s famous red velvet cake), exclusive merchandise offers, invitations to special events, and sneak peeks at upcoming items.

Whether you’re a taco lover or a Velvet Taco superfan, The Velvet Room gives you plenty of reasons to come back. It rewards you in a way that’s fresh, fun, and full of flavor.

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